(Last Updated On: March 30, 2021)

YouTube will be testing out a feature that will automatically discover products in a couple of videos. It will also show a list of related videos. At the moment, the video-sharing platform is testing the feature with a limited group of users within the US.

“We are experimenting with a new feature that displays a list of products detected in some videos, as well as related products. The feature will appear in between the recommended videos to viewers scrolling below the video player. The goal is to help people explore more videos and information about those products on YouTube. This feature will be visible to people watching videos in the US,” said YouTube in a post.

9to5Google said YouTube had begun testing out the feature with the users in the middle of 2020. Now it seems to be extending to a larger group of users. It isn’t clear how the new feature will be implemented.

Along with checking videos, the tool will also notify creators of possible copyright claims and ad sustainability limitations prior to creators uploading the videos.

The whole point of it is to help creators on the platform stop copyright claims and to better monetise the videos. A lot of options will be available for creators to understand and fix the issue. 

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